To celebrate Independence Day, Four Walls Irish American Whiskey released a new ad honoring a true American songbook classic.
To fans of It’s Always Sunny in Philadelphia the track will be instantly recognizable – to everyone else it’s an intro into the world of show stars Rob McElhenney, Charlie Day, and Glenn Howerton. The track has been brought to life with an even more patriotic twist by Philly-based Viper Music Network LLC.
The video is a collage of iconic American scenes and Charlie Day’s beloved Sunny character “going America all over everybody’s ass,” with a lyric twist serving as a tongue-in-cheek reminder that the Irish American whiskey is the perfect drink for the summer holiday.
Watch the video below.
Earlier this month, Four Walls had another musical moment when the brand released its jingle as a lyric video. Fans were invited to join the fun by recording their own versions of the jingle while enjoying Four Walls with friends. The activity is all part of the brand’s ‘Come on in!’ campaign, encouraging drinkers to bring the open-minded camaraderie of a bar into their daily lives, which has driven the whiskey’s rapid growth over the past nine months across the North East (PA, NY, NJ, MD, DE, D.C.), California and Florida.
Four Walls is an award-winning Irish American Whiskey brand from Rob McElhenney, Glenn Howerton, and Charlie Day that is a tribute to the four walls the gang calls home – the bar. Made from grain and malt Irish Whiskies blended with bold American Rye, The Better Brown is smooth enough for shots but bold enough to stand on its own in classic cocktails, a true utility whiskey for both real bartenders and those who play the part on TV.
Four Walls is currently available via e-commerce in the U.S., physically in bars and stores throughout PA, NY, CA, FL, NJ, MD, DE, and D.C.
