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Dirty Shirley

Dirty Shirley Sees 934% Growth YTD 2024 Amid National Partnerships

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Dirty Shirley, the best Dirty Shirley cocktail in a can, celebrated a busy 2024 with notable company milestones across the organization, from explosive growth to impressive retail and lifestyle partnerships in place.

The company recorded total year to date growth of 934%, with some 3,500 doors opened nationwide (an increase of 377% versus 2023). Retail partnerships are now in place with key players such as Meijer, Safeway, Walmart, ABC Fine Wine & Spirits, Total Wine, Circle K and more. Strategic brand partnerships in also place with globally recognized lifestyle brands, including Buxom, Vacation, and Häagen-Dazs.

“We believe that Dirty Shirley is more than just a drink—it’s a vibe, a memory, and the ultimate feel-good refreshment, which is one of the many reasons we feel the brand resonates with consumers, trade, and influencers alike,” states Adam Kost, Founder and CEO of Dirty Shirley.

Kost continues, “We are humbled at the overall growth and positive feedback we have received to date regarding the brand, and look forward to continuing to serve as a thought leader and disruptor in what has become a notably competitive landscape as it pertains to the wider beverage sector.”

The brand has become the most requested alcohol brand in the USA on WeStock, a platform helping CPG brands collect the data they need to get into stores with the power of their web app and crowdstocking, with over 8,000 individual requests to-date.

Dirty Shirley is available in 25 markets nationwide via Southern Glazer’s Wine & Spirits as well as various distributors across the MilerCoors and Anheuser-Busch networks, with plans to expand into eight new markets come 2025 including NY, NJ, AZ, LA, NV, CT, RI with new and existing distributor partners.

 

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